Kinko’s, RIP

I guess they’re really serious about this integration thing. When high-end, business-friendly FedEx bought low-end, consumer-unfriendly Kinko’s, it paid $891 million for that hugely valuable (ahem) Kinko’s brand. Which it’s now jettisoning, writing off that $891 million in the process. Henceforth, Kinko’s is FedEx Office. Same surly low-wage, high-turnover employees, different brand. That should make all the difference.

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