Apple Loyalty Datapoint of the Day

Posted on November 12, 2008 by Felix

As John Gapper notes, the new Taylor Swift album is only $3.99 at Amazon, for an unencrypted, iPod-friendly MP3. At iTunes, by contrast, it’s $11.99 for an encrypted AAC. Yet it’s still the top-selling album on iTunes. Is there anything which would prompt consumers to desert iTunes for a better and cheaper alternative?

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