Jon Stewart vs Alan Greenspan

Jon Stewart last night proved himself a master of the smart and tough question,

when Alan Greenspan came onto his show to plug his book in the wake of the Fed’s

50bp rate cut. Stewart put two big questions to Greenspan.

The first question was, essentially, "if you’re such a believer in free

markets, why do we need a Federal Reserve to set interest rates at all?".

Greenspan’s answer was that we didn’t need a Federal Reserve back in

the halcyon days of the gold standard, but that in these postlapsarian days

of fiat money, such a thing is a regrettable necessity. He’s right, of course,

and if he didn’t do a good job of explaining why the market would be worse than

the Fed at setting overnight interest rates, that can probably be forgiven on

the grounds that he was, after all, appearing on a fake news show.

The second question was more interesting. Look what happened when the Fed slashed

rates, said Stewart: the stock market, where rich people keep their money, skyrocketed.

Now most of us work for a living, and keep our money in the bank, and the Fed

has just reduced the interest rates that banks pay while rewarding the speculators

in the stock market. Isn’t it essentially taking from the working stiff and

giving to the rich?

Greenspan’s answer here could have been better, I think. He didn’t say that

working people often have things like credit cards and mortgages, and that lower

interest rates help those people rather than hurting them. Instead he started

talking about sound monetary policy and sentiment and forecasting ability, which

was all well and good, but didn’t quite nail the question.

Still, the whole thing is worth 8 minutes of your time.

(Via Dealbreaker)

Posted in fiscal and monetary policy | Comments Off on Jon Stewart vs Alan Greenspan

War/Oil Datapoint of the Day

According to the invaluable CIA

World Factbook, US oil consumption is 20.73 million barrels per day. Which

works out to 7.57 billion barrels per year. At the new

record price of $82.03 per barrel, that would value US oil consumption at

$621 billion per year.

For the 2007 fiscal year, the US

military budget was $532.8 billion, plus an extra-budgetary supplement of

$120 billion to fund the wars in Iraq and Afghanistan, for a total of $652.8

billion.

At the risk of belaboring the point somewhat, this means that the US government

spends more on the military than the entire value of US oil consumption, public

and private sector combined. Remember that, the next time you hear about how

high oil prices are acting as a drag on the economy.

Posted in geopolitics | Comments Off on War/Oil Datapoint of the Day

Cheney Responds to Greenspan

Jeff

Bercovici asks what I make of Dick Cheney’s (unprecedented?) op-ed

in the WSJ today. The answer, I think, is pretty easy when you come across

its standard recitation of supply-side principles:

Even at a lower rate of taxation, the hard work and productivity of Americans

is generating more tax dollars than ever before.

Mark Thoma actually rebutted this last night before the op-ed even appeared,

with an excellent and punchy blog entry entitled "Uh,

No, Your Tax Cuts Didn’t Pay for Themselves". "The tax cuts made

the deficit worse," he writes. "End of story." Which makes it

rather hard to take seriously Cheney’s assertion that "no other president

has spent more time or political capital trying to avert a fiscal disaster that

everyone knows is coming".

The fact is that fiscal disasters can’t be averted on the spending side of

the ledger alone: if you’re serious about fiscal policy, you often have to raise

more revenue as well. This is known as a tax hike, and as Bush 41 learned to

his cost, it can be politically suicidal for a Republican. But that doesn’t

make it bad fiscal policy.

Frankly, I don’t trust any of Cheney’s statistics, either: he illustrates "nearly

six years of uninterrupted economic growth", for instance, by citing the

number of new jobs created since August 2003, and his examples of rising tax

revenue since 2005 conveniently ignore the decimation of tax revenues which

was caused by the Bush tax cuts.

But I think the best person to answer Jeff’s question is not me, but rather

Alan Greenspan, the man to whom Cheney is responding. And it just so happens

that I

have Greenspan’s answer right here.

Your book criticizes the Republican Congress and the Administration for

abandoning small government principles. Is Dick Cheney part of the problem

or part of the solution?

I don’t really know. I mean you have to understand how profoundly

impressed I was with Dick Cheney during the Ford Administration. And he and

I remain very close in the years subsequent. Indeed, he was the only person

who showed up at both my 50th and 70th birthday parties. And I still hold

him in high regard. There’s an extraordinary intelligence there. He

has very good judgment on issues… I do know that other than the issue

that we had on the deficit [whose importance Cheney downplayed] that he had

very much the same ideas as I had. I have no reason to believe his views from

the Ford administration have changed.

Make of that what you will.

Posted in fiscal and monetary policy, Politics | Comments Off on Cheney Responds to Greenspan

The Sunny Side of Morgan Stanley’s Earnings

Morgan Stanley’s stock price might be down today in the wake of disappointing

earnings, but I don’t think that these results really counteract the relatively

good news from Lehman brothers yesterday, and I still have that weirdly

good feeling I started getting after the rate cut yesterday.

Morgan Stanley is mainly a victim of Really Bad Timing on the part of John

Mack, its CEO: he jumped feet-first into the risk pool just as all the liquidity

was draining out of it, with painful and predictable consequences. The bank

used a lot of its own capital to underwrite very large loans, which meant that

it ended up having to write off $940 million after it couldn’t sell those loans

to anybody else. What’s more, Morgan Stanley, like Goldman Sachs, behaves sometimes

like a big quantitative hedge fund, and those strategies cost it another $480

million thanks to the quant bloodbath over the past couple of months.

On the other hand, investment banking revenues grew by a very impressive 45%

to $1.4 billion, and asset-management fees increased 61% to $1.36 billion. Obviously,

those growth rates aren’t sustainable in the wake of a credit crunch. But Morgan

Stanley remains a golden franchise which should be able to find its way back

into the market’s good graces without too much difficulty: after all, this is

the first time that Mack has disappointed.

Posted in banking | Comments Off on The Sunny Side of Morgan Stanley’s Earnings

Susan Scafidi on Copyrighting Fashion

In the comments of my entry

on knock-off fashion, Gerald Joseph told me to check out counterfeitchic.com

before writing more on the issue of counterfeits and copies in the fashion industry.

It turns out to be a wonderful site, full of verve and personality, run by a

visiting professor at Fordham Law School named Susan Scafidi. Unlike most of

the people I encountered on my counterfeiting

crusade, Scafidi is very outgoing and more than happy to debate her position

on the bill

currently before Congress which would allow fashion designers to copyright their

designs.

Here, then, is a a Q&A with Scafidi. I learned a lot, and Mr Joseph turned

out to be right: I do now have a more balanced view of the issue. It could be

that Surowiecki is right and that the fashion industry as a whole will not benefit

from the passage of this bill, but that Scafidi is also right and that smaller,

younger, and less established designers would benefit. It does make

sense to me that if a big retailer like Forever 21 wants to make a faithful

copy of a young designer’s work, it should at least be willing to pay that designer

something for her creativity and inspiration. But with the law as it stands,

it seems, there’s no incentive for the retailer to do that.

Felix Salmon: Susan, I’m very interested in your take on Jim

Surowiecki’s column in this week’s New Yorker. He claims that copying is

good for the fashion industry, and makes a number of points:

  • As copying has grown, so have revenues and profits at the big fashion houses.

    Empirically, it doesn’t seem to do any harm.

  • Copying helps fashion consumers get bored with this season’s clothes and

    therefore desire next season’s.

  • If you allow copying, you allow the remix culture which has fueled fashion

    for decades.

  • People who can’t afford originals can afford copies: copies are the best

    way to get a new generation to take fashion seriously, and they play a crucial

    role in imbuing high-end labels with that crucial yet elusive sense of desirability

    without which fashion would simply evaporate.

Is he wrong, or misguided?

Susan Scafidi: Felix, the tired, old argument that copying

is good for fashion has been around since at least the 1920s – and has

been clearly false since at least since the 1960s, when fashion’s youthquake

upset the previous hierarchies of creativity. The article is based on an outdated,

pre-internet portrait of the industry – in other words, it’s "out."

The specific parts of the article that you’ve quoted are just as bad as the

whole.

  • Revenues and profits at the big fashion houses rely heavily on trademark

    protection – all those little "CC," "GG," and "LV"

    initials decorating handbags and other must-have items. It is an empirical

    fact that established fashion houses have thrived with intellectual property

    protection, not without it. Small emerging designers, who cannot yet hide

    behind their trademarks, continue to suffer from the copying of their designs,

    as do designers whose artistic vision doesn’t include giant logos or repetitive

    elements of trade dress. In addition, jewelry and textile prints have enjoyed

    full copyright for over 50 years – actual fashion designs deserve some

    legal protection as well.

  • Fashions have traditionally changed with the weather, with or without copying.

    Today, moreover, the speed of the internet and other technologies allows copies

    to make it to the stores before the originals. When Narciso Rodriguez designed

    Carolyn Bessette Kennedy’s wedding gown, one copyist alone sold approximately

    80,000 copies; by the time Narciso was able to produce the dress, he sold

    about 45. The "fashion cycle" has been short-circuited.

  • Creative designers don’t just make "remixes" – they produce

    original works. In fact, Marc Jacobs’ most recent show was considered unsuccessful

    by fashion critics because it was too derivative of others’ work Since the

    proposed design protection applies only to garments "as a whole,"

    it won’t prevent original remixes anyway.

  • Creativity now exists at all price points – as does copying. $30 Crocs

    are knocked off for $10 – despite the fact that nobody over 6 years

    old should wear the either the originals or the copies. In addition, our buying

    habits now blend high and low; a recent

    study showed that 20% of consumers who buy counterfeits make over $100,000

    per year.

  • The best way get any generation to take fashion seriously is to recognize

    it as a creative medium and give designers the legal respect and support they

    need – in Constitutional terms, "to promote the Progress of Science

    and useful Arts."

Felix Salmon: Susan, is it really true that the big fashion

houses thrive because of trademark protection? It seems to me that

those trademarks are violated regularly, that the culprits are rarely prosecuted,

and that the fashion houses nevertheless go from strength to strength. Anecdotally,

it’s very hard to prosecute anybody for selling counterfeit D&G material,

because D&G in Italy is so unhelpful and uncooperative — maybe they know

that those counterfeits only serve to burnish the desirability of their own

brand, and that they act as free advertising?

It’s true that a copy does not necessarily constitute a trademark infringement.

But which designers, exactly, suffer from being copied? If an emerging designer

with a tiny showroom gets copied by a massive High Street chain like Forever

21, does that really mean the designer will sell fewer original designs? Are

you quite sure that Narciso Rodriguez would have sold more than 45 wedding dresses

were it not for the fact that his design had been copied? And if internet time

is of the essence in such cases, how would a slow and lumbering copyright-infringement

lawsuit help anybody? By the time it was decided, would it not be too late for

all concerned?

Similarly, the key question when it comes to counterfeits is not the number

of people on six-figure salaries who buy them; rather, it’s the number of people,

on whatever income, who in the absence of the counterfeit would have bought

the real thing instead. And against that one must weigh the number of genuine

buyers who, without the extra brand recognition afforded by the global counterfeiting

industry, would never have found that brand desirable in the first place and

wouldn’t have bought the real thing.

As for recognizing fashion as a creative medium, I’m not sure why that necessitates

copyright protection: as Surowiecki points out, "haute cuisine, furniture

design, and magic tricks are all fields where innovators produce new work without

being able to copyright it." Should they all receive the same legal protection

you wish for clothes?

Susan Scafidi: Yes, Felix, big fashion houses do rely on trademark

protection – you didn’t think that all of those repeated logos were just

aesthetic choices, did you? Of course, there are other reasons for selling clearly

branded merchandise as well, but legal protection is a distinct benefit. Counterfeiting

is an issue, but companies in most consumer goods industries (luxury and otherwise)

spend millions of dollars around the globe registering their marks, hiring companies

to ferret out both online and brick-and-mortar infringers, conducting raids,

educating customs officials, and bringing civil lawsuits and cooperating in

criminal suits against them. In other words, counterfeiting occurs on a large

scale, but so do anti-counterfeiting enforcement efforts – and companies

consider it worth the effort. Interestingly, three different general counsels

of fashion companies have recently told me that despite the scale of these efforts,

their PR departments don’t want them publicized – for fear of associated

their brands with counterfeits. Companies who carefully manage their brands

don’t consider a poor-quality fake sold out of a garbage bag on a street corner

to be free advertising. When it comes to reputation, the word they use is not

"burnish," it’s "tarnish."

The key question when it comes to the harmful effect of copies – counterfeit

trademarks or knockoffs – is not only how may people would have bought

the real thing, but also how great is the negative effect of cheap knockoffs

on the reputation of the original label. Trademark counterfeiting doesn’t create

brand recognition; brand recognition leads to trademark counterfeiting. Counterfeiters

don’t bother with unknown trademarks.

The designers who suffer from copying are the little guys – those whose

designs are copied, while their trademarks are not. Consider the accessories

designer who received an order for a belt from a large department store –

only to have the store place its larger reorder with a cheaper manufacturer.

Or how about the jeweler whose work was admired by a buyer at a trade show and

hoped for a sale, only to open the large company’s catalog months later and

see an exact copy of her design? Maybe the dress designer who saw her dress

praised in an online forum, only to have the next post recommend buying an exact

knockoff elsewhere – followed by thanks for the "tip"? Perhaps

you’d be convinced by the handbag designer who actually received a wholesale

order, only to have it canceled a few days later because the buyer found an

exact copy of her original design elsewhere at a lower price? The stories are

common ones, but these are not hypothetical examples. These are real people,

some of whom prefer not to be named. They have invested time, money, and talent

– R&D to any other industry – in realizing their visions, only

to have their work stolen, often by huge companies. You would recognize many

of the names of the corporate copyists; I doubt that most readers would ever

have heard of the startup designers.

I don’t know how many dresses Narciso would have sold if his design hadn’t

been copied, though he could probably make an educated guess – but that’s

exactly the point. Nobody really knows. He never had a fair chance.

The benefit of the Design Piracy Prohibition Act is not just that it would

give Narciso and many lesser-known designers a cause of action. It’s that it

would change the behavior of the large companies who stalk the runway and the

red carpet, waiting to copy everyone’s favorite look – without spending

a dime on sketches, samples, fittings, patterns, models, hair, makeup, stylists,

presentation space, photographers…need I go on? The copyists are professionals,

in the game for the cash, not creativity. If these design pirates know they

risk lawsuits over too-close copies, they’ll be forced to innovate, which is

the goal of the intellectual property system in the first place. If they copy

anyway, a cease & desist letter may be enough to stop them. And if it becomes

necessary to file a lawsuit, most will settle and pay up. That’s what happens

now in many textile copyright lawsuits in the U.S.; that’s also what happens

in countries that currently have design protection, including all of the E.U.,

Japan , and even India.

In making comparisons between fashion and other industries, the New Yorker

apparently hasn’t looked into their legal and social realities. Furniture is

protected by design patents (overall shape), copyright (surface designs), and

trademark – not to mention utility patents (innovative useful elements).

One lawyer who represents a number of furniture clients described the process

of protecting their designs to me as "triage," identifying what needs

to be protected and sending it to the appropriate government office. Cuisine

has a small amount of protection from copyright (recipe collections), and much

more from the social norms against copying among creative chefs, particularly

when it comes to signature dishes. Since my father is a serious amateur magician

(and I confess to having performed a bit myself years ago), magic tricks are

my favorite inapposite example. Not only is the literature copyrighted, but

many effects are deliberately kept secret by magicians, and unlike fashion can’t

be torn apart at the seams by interlopers. Penn & Teller’s antics aside,

there’s a guild – and it takes some effort to reach the inner circle.

Every industry is unique, and most copyright protection is one-size-fits-all.

In the case of fashion, designers recognize the seasonal nature of their work

and are seeking only 3 years of protection – not the term of "life

of the author plus 70 years" granted to other creators and their work,

you and me and these words included.

If the U.S. really does recognize fashion as a creative medium, we should

realize that young designers are struggling against copyists and extend a legal

helping hand.

Posted in intellectual property | Comments Off on Susan Scafidi on Copyrighting Fashion

Managers Have No Professional Ethics

After my interesting lunch

with Rakesh Khurana (which has also been blogged

by Justin Fox), I asked him by email whether business ethics have really

declined over the past 30 years, or whether they’re merely perceived to have

declined. Next thing I know, I got back a fascinating email.

Khurana’s note fits with my own experience: managers I talk to frequently say

that good ethics is good business, and that if everybody acts according

to a high standard, then the trust which makes any market economy possible is

maximized and thereby profits are maximized too. What I have not heard

is any suggestion that those who join the profession of management have a professional

and ethical obligation to society as a whole, in the way that lawyers and doctors

do. But Rakesh’s email is worth reading in full, so here it is:

There are several citations in the book which I point to that suggest that

trust in business as an institution has declined, including a Pew survey on

occupational status rankings. Insofar as "business ethics", I think

the question is more complicated because of the problem of unobservables.

That is, as you rightly point out in your column, it is not clear whether

the "discovery" rate of unethical behavior (options backdating,

managing earnings, etc.) has increased or the underlying rate has increased.

To get at the exact numbers, one would need some type of longitudinal data.

The Aspen Institute did a longitudinal study examining MBA student attitudes

and how they’ve changed over time. MBA students come into business schools

thinking the purpose of business is a multi-plex set of goals and serves a

variety of constituencies. They leave business schools thinking that the only

purpose of the corporation is to maximize shareholder value (and, consequently,

the only legitimate role for managers). If we believe the effort to "maximize

shareholder value" leads to certain actions that are "unethical",

I think a case can be made of a decline in ethics. Robert Frank also has some

experimental data suggesting that the dominant economic model taught in business

schools actually results in a decline in student behavior (altruism, attitudes

toward cheating, etc.). But none of these studies are fully convincing.

My book however

is not motivated by making a claim in a decline in business ethics in practice.

Rather, it is focused on the restraints. I am not saying that "business

ethics" have deteriorated per se. However natural it might be to ask

how so many executives–not to mention the accountants, lawyers, money managers,

and members of other such groups that have been implicated in recent corporate

malfeasance–could have become so depraved, this is probably the wrong question.

Since human nature does not change much from age to age, the real issue is

the effectiveness of the constraints that society places on the purely selfish

impulses of individuals. In response to the recent scandals, politicians and

government officials have stepped in to pass new laws and create new regulations,

while prominent persons on Wall Street and elsewhere in the business community

have issued their own calls for reform in areas such as accounting practices

and executive compensation. In this case, the focus is on the weakening of

restraints that temper such behavior. My argument is that the dominant logic

in business schools has changed that weaken such restraints or constraints.

In particular, the loss of the professional narrative which is an identity

component of constraint has been abandoned.

Let me elaborate. In the wake of the corporate scandals, several business

schools have made efforts to strengthen the ethics elements of their curriculum.

These efforts generally take one of three forms: consequentialist, deontological,

and virtue approaches. The consequentialist approach focused on the costs

and benefits of managerial decision-making. The deontological approach encourages

the incorporation of notions like duties, justice, and rights into managerial

decision making. Virtue approaches encourage students to focus on character

and personal integrity in managerial decision making. The pedagogical method

underlying these approaches encourages students to reflect on their own personal

values and then decide on a framework of ethical decision-making consistent

with these personal values. Without intending to demean these approaches to

what is a complex issue, such an approach to ethics is qualitatively different

from professional ethics. Unlike ethical issues that deal with individual

decision-making and individual conscience, professional ethics operate at

an institutional level. Professional ethics are animated by a moral concern

for the specific discipline and the set of obligations that practitioners

owe to the larger society and to their fellow practitioners. The ideology

underlying professional ethics is that the behavior of the professional must

be guided by a devotion of using his or her knowledge and skills to further

the public good. It is against this public good that the professional’s

actions and decisions must be evaluated. It is at an institutional level that

I think one can claim a deterioration in values.

Posted in governance | Comments Off on Managers Have No Professional Ethics

The Sunny Side of Lehman’s Earnings

The Lehman

earnings look weirdly different now, in the aftermath of the 50bp rate cut,

than they did this morning, when most of the market was expecting just 25bp.

Back then, John

Carney was doing his best Old Curmudgeon act, scornfully saying that he

really couldn’t believe a word that Lehman was saying. Antony

Currie was pointing out that the earnings embraced so warmly by Wall Street

were basically predicated on the fact that Lehman paid far too much tax earlier

this year and therefore needed to pay less in the second half. And Mike

Mayo of Deutsche Bank summed it all up by saying that it "could have

been worse".

Now, however, things are looking sunnier, and Lehman CFO Chris O’Meara’s credit-market

optimism seems less desperate than it did. "The worst of this credit correction

is behind us," he said on the conference call, and there’s at least some

chance that he might be right. Certainly the stock market liked what it heard,

with Lehman’s shares closing

up 10% on the day – a big move even by the volatile standards of recent

weeks.

O’Meara was upbeat too on the investment-banking front, where healthy profits

helped to offset losses on the credit side of the business, and where total

deal volume in 2007 is apparently on

track to beat 2006’s record by more than 15%.

So right now, in the euphoric wake of Bernanke’s put, I can’t quite get the

idea out of my head that the worst might really be over. I’m sure that I’ll

be back to normal tomorrow, though.

Posted in banking | Comments Off on The Sunny Side of Lehman’s Earnings

Murdoch Sees WSJ.com Going Free

It’s all but official: WSJ.com is going free. Rupert Murdoch himself said

as much today, at a Goldman Sachs conference in New York:

“We don’t mind what platform news appears on. We’re platform

neutral: newsprint, your Blackberry, your PC or whatever,” Murdoch said.

He also said that News Corp. was likely to get rid of subscriptions for the

WSJ.com Web site in favor of a free model that would depend on advertising.

Tiernan Ray has Murdoch being slightly

more nuanced:

Goldman equity analyst Anthony Noto whether Dow Jones content should be free,

instead of subscription based.

“I don’t know, but that is on the front burner to decide,”

says Murdoch. “If the site is really good, you’d get, internationally,

not one million subscribers, but ten or fifteen million hits per day,”

said Murdoch. “And those are of the most valuable kind of readers in

the world.”

And Douglas McIntyre is doing

the math:

WSJ.com has something along the lines of 2.5 unique visitors. Dow Jones estimates

put that number much higher. If the site were free, it is easy to see that

number racing past NYTimes.com at about 13 million. NYT says all of its online

editions will do close to $400 million this year.

What WSJ.com would give up is 983,000 paid subscribers, most paying about

$80 a year.

Basically, there’s no way that WSJ.com can get to $400 million on a subscription

model: even if only half its revenues came from subscriptions, it would need

well over double the number of paying subscribers that it presently has. Whereas

the advertising model is compelling: WSJ.com ads should sell for significantly

higher CPMs than nytimes.com ads. As Murdoch says, his are the most valuable

readers in the world.

(Related: On my post

about nytimes.com going free, Eric comments that he uses adblock and customizegoogle

to ensure that he has no value at all to advertisers on the websites he visits.

He’s right that if a lot of others followed his lead, that would screw up the

economics of web-based publishing enormously. I doubt that will happen, unless

and until ads become so egregiously obtrusive that we readers are forced into

desperate measures. But any ad which ever covers up the story I’m trying to

read does count, in my book, as egregiously obtrusive, and no respectable publication

should accept such ads.)

Posted in Media, publishing | Comments Off on Murdoch Sees WSJ.com Going Free

Fed Surprise

It’s

50bp, and it’s unanimous!

So much for prediction

markets. The half-point gap between the funds rate and the discount rate

remains, but with the discount rate now at 5.25%, it’s definitely more attractive

to banks facing liquidity problems. The Fed’s statement explicitly says that

it’s cutting in response to financial, as opposed to real-world, developments:

Today’s action is intended to help forestall some of the adverse effects

on the broader economy that might otherwise arise from the disruptions in

financial markets.

Are central banks becoming pushovers? First the UK government decides to guarantee

all the deposits at Northern Rock, now this. Still, it’s probably good for the

central bank to be at least a little bit ahead of the curve. A 25bp cut would

have meant that everybody expected another cut at the next meeting; after this,

however, and with the language about inflation risks remaining, we might be

stuck at 4.75% for a while.

Posted in fiscal and monetary policy | Comments Off on Fed Surprise

The Role of News in the Hedge Fund Economy

Paul Kedrosky picks

up on a Bloomberg photo of hedge fund manager Adam Sender. By my count,

he’s sitting in front of no fewer than eighteen screens (although one,

mercifully, seems to be switched off).

Also by my count, and with the proviso that I can’t quite make out the screens

on the far left which are angled largely away from the camera, the number of

screens on which he’s displaying any kind of news? You know, stuff

written down by a human in English? Very much looks like it’s zero.

Posted in hedge funds, Media | Comments Off on The Role of News in the Hedge Fund Economy

People who use Google are Valuable

Megan McArdle doesn’t

have a lot of faith in those of us who Google. People who arrive at a website

from Google, she says, are "low quality" in terms of their value to

advertisers:

As far as advertisers are concerned, most google searchers are closer to

the guy who picks up the Pennysaver, than to someone you’d deliberately buy

an ad to reach.

I simply don’t understand this. Does Megan think that advertisers discount

the amount of money they’re willing to pay for an ad on a website by the percentage

of that website’s readers who come from Google? Of course not. On the internet,

readers are readers, and if readers of businessweek.com are worth more to advertisers

than readers of time.com, that isn’t changed if people start arriving at businessweek.com

via Google rather than via a bookmark in their web browser.

Indeed, I’d hazard that ceteris paribus, Google searchers are more

valuable than the average internet reader. Websites such as aol.com and usatoday.com

still get a lot of traffic mainly because their readers don’t use Google.

On the other hand, if I want news and analysis on some esoteric topic and type

"modified duration of investment-grade syndicated loans" into Google,

I’ll end up at the Journal of Banking and Finance, where I’m sure their advertisers

are very happy to see me.

Indeed, the use of Google to find news and analysis online demonstrates engagement

on two different levels, both of which are still less common online than you

might think. Remember that the most popular news source in the US is TV: you

turn it on, you sit back, and you’re told what you ought to know. Second to

TV is newspapers: you pick them up, you sit back, but then you start actively

picking and choosing the stories you want to read and ignoring the stories you

don’t want to read. And websites like usatoday.com and aol.com work that way

too. They give their readers a choice of headlines which can then be clicked

on and read. Someone using Google, by contrast, already knows what

they’re interested in, and is actively seeking out information on that news

topic. They’re informed, and engaged, and invested in finding things out.

The other level is that someone using Google has faith in their own abilities

to discern quality from junk. They might just use URLs on the Google results

page as a first-level filter, and find themselves more likely to read something

on wsj.com than something on blogspot.com. Alternatively, they might read what

looks to be most germane and interesting, and judge the content on its own merits.

Either way, they’re again showing active informed engagement in the news gathering

and reading process. These are the people that advertisers want!

Megan thinks that the WSJ can charge higher ad rates precisely because

its readers pay money to read its content. I doubt it. Maybe she should ask

her old bosses at economist.com whether ad rates there have come down since

the content became free. Somehow I doubt it.

Posted in Media | Comments Off on People who use Google are Valuable

The Oil Price as a Dry Run for a Carbon Tax

Greg Mankiw must be happy: Oil

just hit a new high of $81.24 a barrel this morning. This is a Pigovian

tax with the proceeds going to Saudi Arabia rather than the US Treasury, but

if Mankiw is right that a carbon tax would reduce carbon emissions, then these

high oil prices should be instrumental in reducing oil consumption, carbon emissions,

and, ultimately, the pace of global warming.

On the other hand, if demand for energy does not fall appreciably

as a result of these stratospheric prices, then the whole basis of a carbon

tax is disproved, and Mankiw will have to throw his weight behind a cap-and-trade

system (with auctioned rather than allocated emissions rights).

Posted in climate change | Comments Off on The Oil Price as a Dry Run for a Carbon Tax

How Google Killed Web Subscriptions

Everybody knows that Google has won the search-engine war. But what’s much

more important is that Google has won the search war – and the

latest casualty is TimesSelect. The subscriber firewalls at the WSJ and

the FT will be the next to go.

Until Google came along, most content-based websites had a similar business

model: users would come to the site’s home page, search for what they were looking

for, and then find it. So if you wanted a NYT story, you’d first go to nytimes.com,

and then search. If you wanted a Wikipedia article, you’d first go to wikipedia.org,

and then search.

No longer.

When I want to find one of my old blog entries on portfolio.com, I just type

the search terms into the Google window in my browser. When I want to find a

Wikipedia entry, I do the same thing, in the knowledge that Wikipedia’s PageRank

will guarantee that entry a top-two spot. Google’s even very good at finding

books on Amazon.

But Google is very bad at pointing people to anything behind a subscriber

firewall – and rightfully so.

What changed, The Times said, was that many more readers started coming to

the site from search engines and links on other sites instead of coming directly

to NYTimes.com…

“What wasn’t anticipated was the explosion in how much of our

traffic would be generated by Google, by Yahoo and some others,” Ms.

Schiller said.

When was the last time you saw a WSJ or FT article on a web search? As people

increasingly get their information from Google and not from home pages, the

WSJ and FT websites have a choice: go free, or become irrelevant. The WSJ certainly

can’t be happy that Nick Denton, with his shoestring operation, gets more traffic,

and more visitors, than

they do.

As Jeff Jarvis says

today, the really valuable thing that the WSJ and the FT provide is not

their news, but their relationship with their readers.

Having worked in the magazine business, I saw this even at the dawn of the

internet: a magazine has to pay up to $30-40 in marketing costs to acquire

subscribers; it can pay up to $5-7 to print and distribute a copy of a glossy

magazine; it has high editorial costs. Add that up, and a magazine can find

itself in the hole $60 or more per subscriber in the first year of a subscription.

And they get as little as $1 per issue in subscription revenue. Yet clearly,

a magazine can make money because that subscriber’s value to advertisers

is much greater.

It’s the relationship that is valuable. It’s the relationship

that is profitable, not the control of the content or the distribution. That

is the essential media moral of the internet story. It has taken 13 years

of internet history for media companies to learn that.

Well, most media companies, anyway. We’ll see how long it takes for

the WSJ and the FT to see the light. All that traffic from Google doesn’t weaken

the strength of the relationship between media companies and readers, it just

changes the way that readers find their trusted content. If a WSJ story comes

up top of a Google search, people will click on it because they trust the WSJ.

And because people trust the WSJ, WSJ stories will come up top of a Google search.

It’s win-win for all concerned, and, yes, Rupert Murdoch knows it.

Posted in Media, publishing | Comments Off on How Google Killed Web Subscriptions

Knock-Off Fashion

I’m very happy that James Surowiecki has used his bully pulpit in the annual

Style Issue of the New Yorker (perfect bound, with a Gucci ad on the outside

back cover) to take a

well-aimed potshot at the ridiculous (and counterproductive) idea that designers

should be able to copyright their clothes. Surowiecki convincingly explains

that when clothes are copied that’s good for the original designers,

not bad.

I do, however, have one question about Surowiecki’s description of the extent

of the "problem," insofar as it’s a problem at all (it isn’t). He

paints a picture of knock-off artists scurrying to copy all the latest designs,

and even claims that "private-label designers for major department stores

trumpet the fidelity of their imitations."

This doesn’t ring true to me. After all, major department stores are precisely

where the high-priced originals tend to get sold: would they really hire people

whose job is to copy those high-priced originals as faithfully as possible –

and then allow those designers to "trumpet the fidelity of their imitations"

in public? That doesn’t sound like good business to me.

On the other hand, as Surowiecki notes, people in the fashion industry don’t

always act in a profit-maximizing way. If they did, they wouldn’t be supporting

this bill. And Condé Nast, which is a prime recipient of the fashion

industry’s billions, might not be so keen to risk angering its biggest advertisers

by publishing Surowiecki’s column.

Posted in intellectual property | Comments Off on Knock-Off Fashion

Fed Cut: Eyeing the Discount Rate

OK, no more Greenspan blogging, I hope. Instead – rate cut blogging!

Obviously I have no idea what the Fed will do this afternoon, or even really

what it should do. But my gut feeling is that Bernanke should announce a nominal

25bp cut in the Fed funds rate to 5% (hell, it

averaged 5% in August anyway) along with a more substantial 50bp or even

75bp cut in the discount rate. Greg Ip notes

today that "many on Wall Street feel the Fed has yet to make the discount

window attractive," especially given that the spread between the Fed funds

rate and the discount rate has been widening thanks to the lower-than-target

funds rate.

Justin Lahart, on the other hand, says it

might not be as easy as all that:

Many market participants expect a large discount-rate cut, but there is a

caveat that the Fed might find too large to ignore: If such a cut leads to

a substantial increase in borrowing at the discount window, the influx of

cash onto banks’ reserve balances could push the federal-funds rate well below

its target.

I’m not sure I understand. As I understand it, the Fed controls the Fed funds

rate through open-market mechanisms. In times of extreme volatility or illiquidity,

that control might not be perfect, but if the Fed wanted to raise rates right

now, it could. In principle, is there any reason why the discount rate can’t

be as low as – or even lower than – the Fed funds rate?

Posted in fiscal and monetary policy | Comments Off on Fed Cut: Eyeing the Discount Rate

Alan Greenspan and the Strait of Hormuz

This morning, I quoted

Alan Greenspan, foreign policy wonk, implying that he wants the US to attempt

regime change in Venezuela. Greenspan’s attitude to Hugo Chávez was so

startling – even Otto Reich wouldn’t say that kind of thing on the record

– that I missed his idiosyncratic conception of Middle Eastern geography:

My view of Saddam over the 20 years … was that he was very critically

moving towards control of the Strait of Hormuz and as a consequence of that,

control of the oil market. His purpose would be very much similar to [Venezuelan

President Hugo] Chavez’s actions and I think it would be very dangerous

for us. So getting him out to me seemed a very important priority.

Here’s the thing: Iraq is at the other end of the Persian Gulf from

the Strait of Hormuz, which is a good 550 miles away from anything which could

conceivably be considered Iraq. Between Iraq and the Strait of Hormuz are Kuwait,

Saudi Arabia, Qatar, UAE, and Oman on the southern Gulf coast; and Iran on the

northern Gulf coast. (See map here.)

Reed Hundt has

more details:

Iraq has no port or border on the Strait. Saddam had no naval capability

of consequence after the first Gulf War. He had no air force. On the ground,

he would have had to fight his way through a legion of enemies to approach

the Strait from either side, and plainly would have been crushed. The U.S.

Navy is invincible in those waters.

Now I’m no foreign-policy wonk, but I do dimly remember the run-up to the invasion

of Iraq in 2003, and I can’t for the life of me recall anything about protecting

America’s vital interests in the Strait of Hormuz. Did Greenspan come up with

this all by himself? Seriously, I would love to hear any coherent explanation

of where this meme might have originated.

(HT: Chew

your grouse)

Posted in geopolitics | Comments Off on Alan Greenspan and the Strait of Hormuz

How did Brad DeLong Become Alan Greenspan’s Apologist in Chief?

It’s not very often that Brad DeLong and Paul Krugman find themselves epitomizing

opposite sides of an issue, but DeLong seems to have become Alan Greenspan’s

apologist in chief even as Krugman sticks

the knife in to the Maestro today. A series of commentators has attacked

Greenspan in recent days, and DeLong has done his best to rebut them all: John

Cassidy, Karen

Tumulty, Krugman

himself. He even popped up in

the comments section of Portfolio.com to claim that Greenspan’s crime in

January 2001 is no more than a misdemeanor.

In his review

of Greenspan’s book, DeLong is positively gushing, saying that Greenspan’s

record as Fed chairman is "amazing", and "certainly much better

than most economists I know could have done"; he even calls Greenspan a

"veritable rock-star economist-technocrat".

It’s all a bit weird: why would DeLong, a man of the left, spend so much effort

defending the record of an Ayn Rand disciple who describes himself as a libertarian

Republican and who is generally credited with smoothing the path to a series

of fiscally disastrous tax cuts in 2001?

Maybe one hint can be found in Dan

Okrent’s review of Greenspan’s book:

Surprisingly for a self-described "lifelong Republican," Greenspan

was happiest as Fed chairman when Clinton was in the White House. (He also

liked his time running Ford’s Council of Economic Advisors, where it was his

pleasant responsibility "to shoot down harebrained fiscal policy schemes.")

With the first George Bush, Greenspan had what he calls a "terrible relationship."

He faults the administration of Bush II for a -decision-making process driven

entirely by political calculation.

By comparison, he found the Democratic interregnum sandwiched between two

slices of Bush a version of Periclean Athens, where dedicated men (Bob Rubin,

Larry Summers, Clinton, himself) made decisions in the nation’s long-term

interest.

DeLong himself was an important economist-technocrat within the Clinton administration,

along with Rubin and Summers and Greenspan himself. He might not have achieved

rock-star status (except within the blogosphere, and that came later), but I

daresay that Greenspan would be happy to give DeLong some credit for his contributions

to this Periclean utopia.

If Krugman had joined the Clinton administration while DeLong became more of

an economics popularizer and columnist, might their views of Greenspan be different

today? Probably not, but I’m not sure where else this big gap between the two

might have come from.

Posted in economics, fiscal and monetary policy | Comments Off on How did Brad DeLong Become Alan Greenspan’s Apologist in Chief?

Managers Without Morals

Today comes news

that newly-minted MBAs are making more money than ever before, which made it

an excellent day for Princeton University Press to host a lunch in New York

to plug Rakesh Khurana’s new

book, "From Higher Aims to Hired Hands: The Social Transformation of

American Business Schools and the Unfulfilled Promise of Management as a Profession".

I was in excellent company: Justin Fox of Time, Dan Gross of Newsweek, and

a brace of reporters from BusinessWeek. The publicist apparently was looking

forward to something of a debate, but in the absence of any visible apologist

for business schools as they operate today, the lunch turned into more of a

very enjoyable Khurana monologue, occasionally punctuated by questions from

the assembled hacks.

Khurana’s thesis is more or less encapsulated in his book’s title, and a lot

of the discussion was centered on the concept of management as a profession

– something which a noble non-profit entity such as Harvard University

should be proud to teach. This idea is closely aligned with the idea that the

liberally-educated Protestant elite, who lost family control of their companies

around the turn of the century, would retain control of those companies by dint

of the combination of strong management and weak owners (shareholders). Management,

in turn, would run the nation’s biggest companies not for the sole benefit of

shareholders, nor for the benefit of labor, but rather for the greater good

of society as a whole.

This idea of the role of management has become delegitimated over the past

30 years (roughly since George W Bush got his MBA from Harvard in 1975), to

the point at which MBA students now speak of creating shareholder value as though

there were no other conceivable purpose to management. The irony is that the

schools those MBA students attend would never exist were it not for that higher

purpose; indeed, Yale and Princeton lack business schools precisely because

they felt a university to be no place for an entity whose prime raison d’être

is to make its graduates wealthy.

Without this higher purpose, business schools have become cast adrift rather.

The professors, most of whom do not have MBAs themselves, find themselves more

the servants than the masters of their aggressive and ambitious students, who

generally aspire to end up in whichever sector will make them the most money.

As a result, says Khurana, there is now "an implicit contract between students

and faculty: if you don’t push us, we won’t push you". There is no exam

at the end of the degree which tests knowledge or ability, and there’s certainly

nothing analagous to the Hippocratic oath; rather, business schools have become

credentialling factories, advertising themselves on the basis of the wealth

of their graduates and the value of the contacts one receives there.

Business-school graduates are not taught that theirs is a moral profession,

beyond the standard imprecations that good ethics is good business. They abjure

any responsibility for society as a whole, and they justify massive pay packages

on the grounds that it’s in shareholders’ best interests to make sure that management’s

interests are aligned with those of owners by giving management lots of shares

and options. The implication, of course, is that without that kind of bribe,

managers can’t be trusted to act in the interest of shareholders either.

It’s quite a compelling story, although I’m not convinced that business ethics

really have deteriorated materially over the past 30 years. I do think that

managers are held in lower regard than they were 30 years ago, but that’s a

slightly different question, and has more to do with the reporting of corporate

fraud than it does with morals empirically going down the tubes. That said,

I do wonder why it is that MBAs get paid so much money, given that

both they and their employers will usually admit that the MBA in and of itself

has very little value. After all, as Khurana notes, most business schools have

resorted to saying that they’re teaching "leadership" – which

is pretty much the one thing that no one has yet worked out even how to study,

let alone teach.

Posted in leadership | 1 Comment

There’s No Such Thing as an Objective Credit Rating

Vickie Tillman of S&P has an

interesting letter in the WSJ today, defending the ratings agency against

the kind of charges made

by Jesse Eisinger in last month’s Portfolio. S&P is not conflicted,

she says, by the fact that its income comes from the very entities that it is

purportedly policing:

Issuers structure deals, and we rate these deals based on our criteria —

criteria that are publicly available, non-negotiable and consistently applied…

Our

credit ratings provide objective, impartial opinions on the credit quality

of bonds.

The word that jumps out at me here is "objective". And that word,

in this context, means something only insofar as it is being contrasted with

its opposite, "subjective". A subjective rating, on this view, would

be a bad thing, while an objective rating is a good thing.

Now what would the difference between a subjective credit rating and an objective

credit rating? A hint is given by the first sentence that I quoted. A subjective

credit rating would be one individual’s, or one company’s, point of view. It

would be informed by that individual’s, or that company’s, expertise, but ultimately

de gustibus non est disputandum, and all that.

On objective credit rating, on the other hand, would be something much more

rule-based: it would have as its foundation "criteria that are publicly

available, non-negotiable and consistently applied". You take the financials

of any given issuer, you drop those financials into a black box, and out the

other end pops an entirely predictable and certain credit rating; the person

doing the dropping has nothing to do with it, and might as well be a trained

monkey for all the difference they make.

Now here’s the thing: if credit ratings really were objective, then there wouldn’t

be any need for ratings agencies in the first place, and you wouldn’t have different

ratings agencies competing against each other, and you certainly wouldn’t have

ratings agencies making enormous sums of money. After all, anybody could simply

use the ratings agencies’ publicly-available, non-negotiable and consistently-applied

criteria to generate the exact same ratings that S&P, Moody’s, and Fitch

charge lots of money to provide.

Now in the real world, people who work at credit rating agencies tend to be

well paid and highly-qualified individuals. Quite often, they are poached by

investment banks, either for their knowledge of how the sausage is made or else

just because they’re very bright individuals with a lot of insight into the

credit markets. I’m sure that Vickie Tillman would agree that she and her colleagues

are able and valuable professionals, and that S&P is one of those companies

where the real value walks out the door every evening.

But she can’t have it both ways. Either S&P hires smart people to make

subjective decisions, or else it basically hires anybody who can follow simple

rules which spit out a rating according to predetermined criteria. (Although

even then, it would need at least a few people to subjectively be in charge

of changing and updating those criteria over time.)

In reality, of course, ratings are subjective, not objective. But it’s interesting

that Tillman seems so keen that we think otherwise.

Posted in bonds and loans | Comments Off on There’s No Such Thing as an Objective Credit Rating

Northern Rock: No Need to Panic

In the Times of London today, Anatole Kaletsky worries about the magnitude

of a potential mass

liquidation of Northern Rock’s liabilities:

Of course, the Bank and the Government would be deeply embarrassed if small

depositors lost money. But what about depositors with £100,000, or £1

million, or financial institutions with 100 times that much? Darwinism supplies

an easy answer: it is rational for all substantial depositors to withdraw

their money – and to do so at once.

What if this happens? Northern Rock, when it last reported, had £34

billion of customer accounts and deposits from other banks. To repay this

money, it would have to turn to the Bank of England for what would probably

be the largest loan ever advanced by a Government to a private company anywhere

in the world. What would be the political reaction to such a loan? Especially

when it turned out that Northern Rock’s collateral included buy-to-let

and unsecured lending in a housing market on the brink of a freefall?

I’m more sanguine. For one thing, players in the interbank market are not depositors.

Yes, we have seen long queues outside Northern Rock branches from retail depositors

wanting to withdraw their money. But big banks don’t panic in that way and try

to call their interbank loans without thinking long and hard about the systemic

consequences of such an action.

And in this sense, Northern Rock’s vulnerabilities are also its strengths.

The reason that NR is in trouble is that it is a huge mortgage lender, but the

mortgages it has written are much larger than its deposit base. So it has to

fund its mortgages in the wholesale market, by borrowing money from other banks.

As that market has dried up, it has had to turn for emergency funding to the

Bank of England.

But the disconnect between Northern Rock’s assets and its deposit base is also

the reason why a run on the bank by its depositors will not have the drastic

systemic consequences that a run on most high-street banks would: NR’s deposit

base simply isn’t big enough for that. In turn, this means that there’s little

reason for NR’s interbank counterparties to panic and start calling their loans,

even if that’s possible – not when the worst-case scenario for NR still

leaves it with a positive equity value of 180p

per share. Yes, that’s a lot lower than where the shares are trading now.

But so long as it’s greater than zero, everything should be OK.

Posted in banking | Comments Off on Northern Rock: No Need to Panic

Greenspan: Book Release Day Arrives

I apologize for yet more Greenspan blogging, but today is after all the day

his book is officially released, and there’s loads of material out there worth

linking to. Paul

Krugman is on good form, attacking Greenspan’s support for Bush’s tax cuts,

and he’s ably

supported by Dean Baker. Meanwhile, Blake Hounshell rounds

up the exhausting exhaustive Bloomberg coverage.

But it’s the interviews with Greenspan in the financial press which the most

interesting. In

the WSJ, Greenspan provides a useful Greenspanish-to-English autotranslate

rule: "lots of froths are equal to a bubble," he says, finally using

a word that he would never have uttered in office. And interestingly he’s also

happy opining on foreign policy, even implying that the US should attempt regime

change in Venezuela:

My view of Saddam over the 20 years … was that he was very critically

moving towards control of the Strait of Hormuz and as a consequence of that,

control of the oil market. His purpose would be very much similar to [Venezuelan

President Hugo] Chavez’s actions and I think it would be very dangerous

for us. So getting him out to me seemed a very important priority.

And in

the FT, Greenspan even gets involved in the nuts and bolts of the current

monetary-policy debate, contrasting his view of the growth-verus-inflation tradeoff

with that of Martin Feldstein. Yes, he’s supporting Bernanke. But I’m sure that

Bernanke isn’t really thanking him for his interventions: central bankers should

shut up already on monetary policy after they leave office. This is something

Greenspan knows, as he tells Greg Ip:

The best thing I can do is try to stay away from the sensitive issues where

it gets me second guessing what Ben is doing… I understand and am very

much sensitive to my talking and what for example, my friends at the Fed may

think … and I try as hard as I can to stay away from that.

Pity he seems unable to take his own advice – although I’m hopeful that

once the present blaze of book-related publicity dies down, he might retreat

a little further into his consultancies, and say less in public.

Posted in fiscal and monetary policy | Comments Off on Greenspan: Book Release Day Arrives

The Limits of Empiricism

Two interesting reviews today: David

Leonhardt on Ian Ayres, and Daniel

Davies on Steven Levitt and Roland Fryer. There’s a meme catching hold –

think Freakonomics and Moneyball – which says that rigorous empirical

analysis can reveal otherwise-unobtainable insights. But these reviews, along

with Davies’s latest

Freakonomics review (part four of a long, wonderful, and hilariously delayed

series) constitute a rather interesting countermeme.

The problem is that attempts at rigorous empirical analysis have long since

eclipsed the number of empirically-rigorous datasets available. And so you end

up with Levitt and Fryer running regression analyses on a KKK dataset which

is dominated by Pennsylvania and Ohio, or with Ayres gushing about call-center

call times on the basis of some gushing coverage in a back-issue of Fast Company.

As Davies points out in his Freakonomics review, insofar as economics works

it’s largely because a lot of very smart people spent a great deal of time working

out how to generate reliable statistics; and also because whenever someone does

any kind of economics research, you can be sure that they’re using the same

statistics as everybody else. Similarly, insofar as Moneyball worked, that was

probably due to the fact that baseball is one of the few other places where

you can find a set of universally-accepted and exhaustive statistics. But when

you start looking at phone-call durations or KKK membership, you’ve moved a

very long way into much squishier territory.

Posted in economics, statistics | Comments Off on The Limits of Empiricism

Greenspan’s Notorious 2001 Congressional Testimony

After defending

Alan Greenspan’s monetary policy, Brad DeLong now steps

up to the plate to defend his notorious 2001 testimony in favor of the Bush

Administration’s sweeping tax cuts. If you actually read the testimony,

he says, it’s full of hedges and cautions and triggers and whatnot – it’s

far from the green light that it was painted as.

Greenspan even says that Bob Rubin found nothing objectionable in the testimony

per se:

Bob Rubin phoned…. With a big tax cut, said Bob, "the risk is, you

lose the fiscal discipline."…

"Bob, where in my testimony do you disagree?"

There was silence. Finally he replied, "The issue isn’t so much what

you’re saying. It’s how it’s going to be perceived."

"I cant be in charge of people’s perceptions," I responded wearily.

"I don’t function that way. I can’t function that way."

Greenspan goes on to say that he’d "have given the same testimony if Al

Gore had been president". But you’ll excuse me if I’m skeptical of that

assertion.

For one thing, by Greenspan’s own admission he was full of optimism at the

beginning of 2001 that George W Bush would recreate the Ford Administration

(Cheney, Rumsfeld, O’Neill, Greenspan himself). He genuinely believed that Bush

was a fiscal conservative who would protect budget surpluses – and, as

a lifelong libertarian Republican, he was excited to be able to sign on to the

Bush agenda.

But more to the point, how can we take seriously Greenspan’s assertion that

he would have given the same testimony under a Gore administration, given that

he never hinted at anything similar during the Clinton administration? Here’s

some of the Greenspan testimony:

Continuing to run surpluses beyond the point at which we reach zero or near-zero

federal debt brings to center stage the critical longer-term fiscal policy

issue of whether the federal government should accumulate large quantities

of private (more technically nonfederal) assets. At zero debt, the continuing

unified budget surpluses currently projected imply a major accumulation of

private assets by the federal government. This development should factor materially

into the policies you and the Administration choose to pursue.

In January 2001, it seems, the prospect of the goverment paying down the federal

debt to zero is and should be at "center stage", and "should

factor materially" into the decision whether or not to cut taxes. But if

that was really the case, how come we heard almost nothing along such lines

from Greenspan in 2000? And in any case, wasn’t Greenspan’s job meant to be

monetary policy, not fiscal policy? I suspect that had Gore been president,

a less ideologically excited Greenspan would have been much more circumspect

about treading outside of his economics-and-monetary-policy domain to advise

the Congress that they should cut taxes. After all, even central bankers are

human.

Posted in fiscal and monetary policy | Comments Off on Greenspan’s Notorious 2001 Congressional Testimony

Defending Greenspan

"If you want to blame the subprime crisis on loose monetary policy from

the years of the dot.com bubble burst, you have some explaining to do,"

says

Tyler Cowen, who may or may not be talking about John

Cassidy. Brad DeLong certainly is, and nominates

Cassidy for the Stupidest Man Alive Crown on the basis of Cassidy saying

that "by the middle of 2002, it was clear that for whatever reason—low

interest rates, the Bush tax cuts, increased military spending—the economy

was staging an amazingly robust recovery".

None of this is an outright defense of Alan Greenspan, of course. But it you’re

going to accuse Greenspan of creating the housing bubble, you need to be pretty

sure that (a) Greenspan should have raised interest rates earlier than he did;

and that (b) the fact that he kept interest rates low was responsible for the

housing bubble happening.

Both of these are contentious statements, to say the least, and DeLong even

provides a

quote from Paul Krugman in July 2002 saying that Greenspan should cut rates

even further. (This was in the middle of Krugman’s Japanese period, when he

became mildly obsessed with the way in which the Japanese economy was stubbornly

refusing to respond to incredibly loose fiscal and monetary policy;

for reasons I don’t fully understand, he feared that the US economy could find

itself in a similar situation.)

In any case, it’s not obvious that Greenspan’s low overnight interest rates

were, in fact, responsible for the housing bubble. Mortgages, after all, fall

at the very long end of the yield curve, and the fact is that over the course

of the past decade long-term interest rates have barely responded either to

Fed cuts or to Fed hikes. Blame global liquidity, or a savings glut,

or the Chinese central bank, or even credit the market’s faith in US monetary

policy and the Fed’s ability to keep inflation under control for the next 30

years. It doesn’t really matter: the fact is that there is a very large amount

of demand for long-dated Treasuries, and that demand has kept long-term interest

rates low no matter where the Fed funds rate has been.

Yes, Greenspan did, at the margin, add to the stock of global liquidity. But

so did many other central banks around the world, both from developed and developing

countries. And the US housing bubble, compared to its counterparts in countries

like the UK, Australia, Spain, and Ireland, was relatively small and even rather

tardy. Miami condos weren’t doubling in value every few months, the way that

property in South Africa did at the height of that country’s boom.

My take on Greenspan is that he went into every Fed meeting asking whether

a cut in interest rates would prove inflationary. If the thought the answer

to that question was no, then he would cut. It’s not a the world’s worst monetary

policy, but the downside, as we’ve seen, is that if a market bubble is forming,

then loose monetary policy will, at the margin, inflate it further.

My take is that it’s far from proven that rate hikes in 2002 and 2003 would

have prevented the US housing bubble from forming. Bubbles have a life of their

own, and I don’t think an increase in overnight rates would have affected long-term

interest rates all that much in any event. The experience of the UK and South

Africa proves that you can have a housing bubble even with relatively high interest

rates. So while I’m no

great fan of Alan Greenspan, I do think that Cowen and DeLong have a point.

Posted in fiscal and monetary policy | Comments Off on Defending Greenspan

Greenspan Points Fingers, But Takes no Blame

The WSJ has got

its hands on Alan Greenspan’s new book, and it certainly sounds like he’s

more interested in making excuses and pointing fingers than he is in taking

responsibility for the consequences of his actions. The Republicans "deserved

to lose" in the last midterms, he says, because of their failures on the

fiscal-policy front. Clearly, they weren’t concerned enough about the risks

of running large and permanent deficits: they should have listened to the Maestro.

Except they they did listen to the Maestro. Let’s turn to Paul O’Neill’s

book,

The Price of Loyalty, pages 60-62. Alan Greenspan is meeting with Senator

Kent Conrad, who’s worried about Greenspan’s forthcoming Congressional testimony

on the subject of the White House’s proposed tax cuts. "What you’ll do,"

he tells Greenspan, "is throw fiscal responsibility out the window."

How does Greenspan respond?

"Senator, I’m deeply worried about too much accumulation of money in

the hands of the federal government. To the extent that we run cash surpluses,

the government will accumulate cash, and, to get some reasonable return on

that money, will have to invest it in the markets. Investments of this size,

by the government, will politicize the economy. Nothing could be worse."

That’s right: While the likes of Kent Conrad were rightly concerned about fiscal

deficits, Greenspan was much more worried about fiscal surpluses. It

seems that Greenspan was worried about exactly the wrong thing.

But everyone’s allowed one mistake, it’s not like this is something he made

a habit of, or anything… or… let’s go back to the WSJ for a second.

Many economists say the Fed, by cutting short-term interest rates to 1% in

mid-2003 and keeping them there for a year, helped foster a housing bubble

that is now bursting. In his book, which was largely written before much of

the recent turmoil in credit markets, Mr. Greenspan defends the policy. "We

wanted to shut down the possibility of corrosive deflation," he

writes. "We were willing to chance that by cutting rates we might foster

a bubble, an inflationary boom of some sort, which we would subsequently have

to address….It was a decision done right."

Yep, the biggest risk that Greenspan saw was deflation, and he was

happy to blow bubbles in order to "shut down" that risk.

Are we seeing a pattern here? In the first case, Greenspan was overly worried

about the corrosive effects of long-term fiscal surpluses. In the second case,

Greenspan was overly worried about the corrosive effects of a negative inflation

rate. In both cases, Greenspan advocated the wrong policy because he was worried

about something which (a) never happened; (b) never even came close

to happening; and (c) has pretty much never happened economic history, anywhere.

But it doesn’t seem like we’re going to be getting much in the way of apologies

from The Age of Turbulence.

Update: The NYT has

more, including the interesting fact that "Greenspan reserves his highest

praise for Bill Clinton". Ah, hindsight. He also is quoted conceding that

"Conrad and Rubin were right" on fiscal policy. But at the end of

the piece he’s quoted yet another time as worrying too much about something

which really doesn’t deserve such concern:

Mr. Greenspan generically defends the Fed’s action, writing: “I

believed then, as now, that the benefits of broadened home ownership are worth

the risk. Protection of property rights, so critical to a market economy,

requires a critical mass of owners to sustain political support.”

The benefits of broadened home ownership? Protection of property rights?

Um, did anybody, anywhere, suggest for one second that if the Fed raised interest

rates then property rights might be at risk? And in case Greenspan

didn’t notice, well over half the homes in the US are already lived in by their

owners. The broadening of that number during the property boom was small indeed.

Greenspan’s excuses seem incredibly weak: why can’t he simply admit he was wrong?

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